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Variable Data

KODAK Variable Data Software drives the design, creation, and production of personalized printing. Unique to digital printing, variable data printing is a powerful opportunity to deliver the right message to the right customer, at the right time. An important component of integrated marketing campaigns, KODAK Variable Data Software contributes to:

  • Increased recipient response rates
  • Sales growth
  • Greater ROI for clients

Kodak's products are capable of handling extremely large databases and creating complex campaigns comprised of many variable elements.

Model Description
The DARWIN Software allows you to personalize your documents to deliver the right message to the right customer, increasing recipient response rates and providing greater ROI for your clients.
Web Composition Solution is a robust fully automated variable data printing solution for creating personalized direct mail, documents versioning, targeted catalogs and other custom-printed documents for use in 1:1 marketing campaigns.
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